It is not unknown to the entrepreneurs that joining Amazon for business requires a lot of intel and market research. So if you are considering Amazon to start your new business, you might be looking for its marketing research tools.
Well, if that’s the case, then you are at the right place. This article will present you with detailed information regarding one such tool known as Jungle Scout. It is the most reliable FBA tool and is included in one of the top FBA tools available in the market.
Jungle Scout: Brief Information
E-commerce could be a tricky platform for traditional businessmen. So, in order to fully understand its working, you will need some tools. Meaning the tools that will quickly guide you through the online market strategies in an easier yet effective way. Such tools are provided to you by Jungle Scout, which has proven to be the most beneficial method. With supply and demand being the constant determinant for profit maximization in any type of business. There are some additional factors too that Jungle Scout looks after very well, some of the factors are:
1. Demand & Supply
Every entrepreneur knows that before proceeding with any kind of product, they must know the demand and supply of that same product in a particular area which they are targeting. Now, when it comes to online marketing, analyzing the demand and supply could be tougher than you thought. However, Jungle Scout makes this impossible task easier for you as it offers you features like Product Database, Supplier Database, and Product Tracker.
2. Keywords For The Launching Product
Marketing on the digital level requires setting suitable keywords that are catchy to the customers so that they will remember your product. Also, the keywords help maintain and boost your product’s ranking so that your product will appear higher on the ranking ladder. Hence, being reachable to the customer’s eyes. The feature Keyword Scout helps you in doing just that by suggesting catchy keywords for selling the product.
3. Intel On The Contemporary Products
In a highly competitive market, keeping an eye on the competition becomes nearly unavoidable as you are in for earning a profit, not a loss. With Jungle Scout, you can analyze your competition and their products’ performance so that you can make the necessary changes in your product to make it unique. Also, you can decide whether you would like to go ahead with the selected product or would like to change it altogether.
4. Rank Booster
The ranking of your product plays a significant role when it comes to the sales of your product. If your product has high competition, then it will probably surface in the lowest of the ranking list. There are several features in Jungle Scout that help you to launch your product in a proper manner so that the ranking of your products keeps on improving.
Benefits Of Jungle Scout:
- It helps you in determining the most suitable product for sales by analyzing the competition.
- Clearly, you are new to the business, and determining the price of the product could be a tricky task. However, jungle Scout makes it simple for you.
- It hikes up the initial sale of your product, which is beneficial to both your business and boosts your product’s ranking.
- You can compare your product with the already launched ones so that you will know exactly the rate of profit that you are going to earn.
- With its supply and demand analytic features, you can select the best-fitted product for entering into the business that will earn you a fortune.
Drawbacks Of Jungle Scout:
- Understanding its working could be tiresome for some people as it involves extensive features with lengthy procedures.
- The data provided through it is too critical and abundant that you might end up being confused and indecisive.
- It showcases the original competition that you might face by launching your product which might demotivate you to go ahead with the whole plan.
Features Of Jungle Scout:
1. Niche Hunter
This feature offers you a series of filters according to which you can search for a particular product. You can search the products with keywords and then filter them out to a specific product. It gives you an insight into that specific product’s performance score, opportunity score, market competition, and average sales.
2. Launch
The launching of your product can become a turning point for your product’s future scope. Therefore, launching the product in the right hands is crucial. Nonetheless, the ranking of your product highly depends on the initial sales of your product. In short, the higher the initial sales, the higher is the value of your product; thus, the ranking will be high.
3. Listing Builder
The main and the only job of Listing Builder is to improve the ranking of your product and helps you in climbing the ranking ladder. This feature usually comes in handy once you decide the keywords that you want to use with your product through Keyword Scout. By typing the keyword on your Listing Builder’s search box, you can see at what ranking the keyword will appear if the customers search the same keyword.
4. Product Tracker
With this feature, you can simply track the other similar product and access their performance history. This is great as you can easily predict how your product will do in the market once it’s launched. Furthermore, you can also customize the details of the product to target a particular kind of product to draw a proper comparison.
5. Product Database
This feature is mainly made for those who want to do extensive research on their competitive products. It offers you numerous filters to filter out the exact product which is identical to your product. Once you find the product that you were looking for, you can simply see its performance. This feature provides you with the product’s sales, revenue, rank, reviews, and star ratings.
6. Supplier Database
Once you have decided the kind of product that you want to sell, it is natural that you are looking for a supplier. Well, with this feature you can simply search for the item that you are looking for, for sale and it will provide you with all the potential suppliers for the same.
7. Keyword Scout
As the name suggests, this feature helps you to come up with the best-suitable keyword for your product. It also suggests the most searched keywords on Amazon. This is a great help as keywords play an important role in boosting the rank of your product for sales.
Jungle Scout: Price & Packages
The packages that Jungle Scout offers you are based on monthly and yearly purchases. You can choose the package which suits you the best. Fortunately, Jungle Scout covers all the relevant aspects for beginners, so it is worth each of your pennies. However, if you want to divide for yourself, then you can have a look at the packages below:
1. Jungle Scout Package
If you go for this package, then it will cost you around $39 per month annually and $49 per month if you go for the monthly pack. The extension is not included in this pack. You will have to buy it separately.
2. Extension Package
This is the plan to access the extension version of Jungle Scout that you can use on any browser. It will cost you around $39 per month if you opt for the monthly subscription and $19 per month if you opt for the annual pack.
3. Combo Package
This package is the combo of both the Jungle Scout pack and the Extension Pack. The monthly pack will cost you around $69 per month, and the annual one will cost you around $49 per month.
Jungle Scout Free Trial:
There is no such thing as a free trial for Jungle Scout users for now. However. You can cancel your subscription if you don’t find the services provided by it useful within the timeframe of 14 days. Your money will be refunded.
Final Thoughts – Should You Use It?
If you are looking for a serious business opportunity, then this tool offers you the best medium to hang on to every business opportunity. Furthermore, it’s the best out there for launching your product as it gives you a handful of initial sales which is required to maintain the higher ranking.
Once your product is launched perfectly under favorable circumstances, it keeps on managing the rank and pushing your product’s rank more forward. So, you should at least give it one go, and if you do not like it, you can always cancel your subscription anytime within 14 days.
Conclusion:
Amazon has become an enormous online marketing hub with its success, so many businessmen have also tasted the success. However, now entering into the business has become harder than ever. That’s the reason why there are plenty of tools available in the market that help you in doing your impending market research.
Jungle Scout also does that in the most efficient manner. It provides you with the required intel and gives you relevant information, which is crucial to the research. Hopefully, this article has opened your eyes somehow, and you came across information that you didn’t know before.